Advertisement is the best way to connect users to the brands. Through advertisement customers can be attracted and connected easily. Rich media ads are more attractive and interactive. These types of ads engage, entertain and inform customers about the brand. T.V is one source where we can watch ads but now the new era is going to start i.e. tablet advertising. It means user can watch ads on their ipad, ipod, iphones and in result immersive impact of the ads can be seen. Rich media ads can be created with iAd 2.0.